Be ready when opportunity knocks is what my mum always tells me. So when my most recent opportunity arrived I opened the door and seized it (or rather took a mobile call from the lovely Cathy Ranson). I am absolutely thrilled to announce that I have been selected to join Channel Mum as a sponsored vlogger.
I’m still slightly shell shocked to be honest as I hear there were hundreds of applications. I’m certainly happy to join this community that is going from strength to strength as I’ve followed and admired Channel Mum since it launched at the start of 2015. It was my go to point of reference when I needed some information on parenting especially on those days when I felt a bit lost.
Founded by Siobhan Freegard OBE who also co-founded the UK’s biggest parenting Website Netmums, Channel Mum is the UK’s first Youtube Network for mums. It’s all about the authentic face of parenting offering advice, tips, hacks and information on various aspects of raising small humans or at whatever stage of parenting you may be. I might be just a tad older than ‘the millennial mother’ which was one of the reason’s this channel was launched but I’m determined to contribute with my own personal experience of being mum to Jay so far. Over a million UK mums use YouTube each month which is why parent vloggers are incredibly important in sharing information.
Last month the newbies joined the many mums from the Channel Mum team for the inaugural Channel Mum #MumVidCon together with ITV who have a minority stake in the business. It almost felt like we’d taken over the foyer at the funky YouTube Space London offices where we all met. It was pretty loud! but definitely showed how energised the atmosphere was which did great things for my soul.
This event brought together mummy vloggers from all over the UK and we were given great advice by all of the speakers to help us give our honest stories to the public.
We heard from various speakers including wonderful Siobhan! Steve Nuttall Senior Director for YouTube Content Partnerships in EMEA, Founder and MD, Nick Yeeles of Peg, Sally Russell OBE, Chair of the Institute of Health Visitors, the lovely Kate Murnane (who I’m a huge fan of) from DollyBowBow & Channel Mum Ambassador, and Paul Kanareck Director of Online and Brands at ITV. Rohan Gunatillake, creator of the award-winning mindfulness app Buddhify showed us how mindfulness can complement our modern lives whilst interacting with technology and offered practical guidance and portable exercises to tackle anxiety problems.
Spirit a brilliant digital media agency facilitated an interactive workshop on all things YouTube and provided takeouts from the day to help us navigate through this global digital platform. The event ended with an evening of food and cocktails in Soho amongst brilliant company with a lovely goody bag to take home.
I hope you will join me as I start this exciting project. I would love to hear from you if you have any suggestions or questions on what you’d like me to feature on my YouTube Channel. Of course I still love writing and will carry on with my blog content that I’m so passionate about. I do feel incredibly lucky to be involved in something that has made a big difference already reaching mums all over the Country. I’ve been warmly welcomed by the mums who are already a part of this Powerhouse that inspired me to apply in the first instance. Thank you ladies …
….but don’t just take my word for it go and see for yourselves.
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